Mentalow Music is not a music label although it might become one

BIOGRAPHY

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Rap music fan since primary school, Vin’S da Cuero starts rapping at the age of 14 when he stumbles upon a compilation of US Rap with tunes by Big L, Deltron 3030 and Reflection Eternal. Soon after, he starts beatmaking and what began as a hobby with the MPC 2000 XL bought on the advice of his dad, becomes his second passion after basket-ball.

 

Self-taught teenager, he spends months in his smoky bedroom, eating mainly « Cordons Bleus », working hard on his craft, spending hours digging on the Internet where he discovers names such as J Dilla, Q-Tip, The Roots, Jay-Z, Kanye West, Jneiro Jarel. Artists who have a real impact on his sound and approach. To this pure Hip Hop base influenced by Soul and Jazz, he adds the tones of Latin music like Bossa Nova, which he listened to growing up in his Chilean family.

After several collaborations, particularly within the ViBe League Collective created by his mentor Supafuh, he releases his first solo project in 2011. The vinyl EP Put It On Wax is

the first reference of the Mentalow Music label which he creates with Pumpkin the same year.

 

Later, he releases the instrumental EP Coloriages Vol. 1 [2013] and then two Electro Boom Bap projects with Pumpkin : Le Beau Temps EP [2014] and the album Peinture Fraîche [2015] of which several tracks are played on French national radio FIP and on the Ferrarock and et Campus radio networks.

 

Vin’S shares his time between his role as an artistic director of Mentalow Music and his beatmaking. He does sound design for great photographers exhibitions and has produced beats for rappers such as 20syl, Racecar, TY, Mr J. Medeiros, Dynasty, Rita J… He also has remixed songs by C2C, MC Solaar, Grems, Beatspoke, Pigeon John, Oddisee, Guts, Rick James…

 

The Parisian beatmaker, now living in Nantes, tours with Pumpkin since 2012 together with DJ Lyrik. The three of them perform everywhere in France [New Morning, Nouveau Casino, Printemps de Bourges, Fête de L’Huma, Hip Opsession…]. But also in foreign countries: Londons [Jazz Café], Zurich, Winterthur, Berlin, Linz, Hip Hop Kemp Festival in Czech Republic… IAM, 20syl, Black Milk, Clear Soul Forces, José James, Akua Naru, TY, Pete Philly, Dynasty, J Live among others.

With dozens of projects in his mind, he is now probably working on a tracklist, an album cover, mixing a song, a new version of the website, the bassline of a beat, not far from Menthe, his favorite cat.

CATALOG

PEINTURE FRAICHE INSTRUMENTALES

Pumpkin & Vin'S da Cuero

2015 | 12" vinyl & digital

LE BEAU TEMPS

Pumpkin & Vin'S da Cuero

2014 | 12" vinyl & digital

PEINTURE FRAICHE

Pumpkin & Vin'S da Cuero

2015 | 12" vinyl, CD & digital

MENTALOW MIXTAPE VOL. 1

Pumpkin & Vin'S da Cuero

2013 | Cassette & digital

BYE BYE MADELEINE

Pumpkin & Vin'S da Cuero

2015 | Digital

CHIMIQ EP

Pumpkin & Vin'S da Cuero

2016 | 12" vinyl & digital

COLORIAGES VOL. 1

Vin'S da Cuero

2013 | Digital

LIKE AN AUTOMATIC WEAPON

Pumpkin & Vin'S da Cuero

2013 | Audio t-shirt

PUT IT ON WAX

Vin'S da Cuero

2011 | 12" vinyl & digital

AUDIO

VIDEO

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